Privacy Policy

This page explains how Non GamStop Casinos, the editorial team behind luvs.org.uk, handles information gathered through normal use of the site. We have written it in plain English so that every reader can understand what happens to their data and why.

What We Collect

When you browse our pages, standard analytics tools record anonymised signals such as the type of device you are using, the pages you visit, how long you spend on them, and the country you are connecting from. None of that identifies you personally. If you reach out to us directly — through our contact page or by email — we receive whatever you choose to share, typically a name and an email address along with your message.

Why We Collect It

Analytics data helps us understand which reviews and guides are most useful so we can improve them. Contact details are used solely to reply to your enquiry. We do not sell, rent, or trade personal information with any third party, and we never have.

Cookies and Analytics

Like most editorial websites, luvs.org.uk uses cookies to support basic site functions and to gather the anonymised usage figures described above. You can review, limit, or block cookies at any time through your browser settings. Restricting cookies may affect how certain parts of the site display, but it will not prevent you from reading our content.

Links to External Casinos

Our reviews and comparison tables contain links to casino operators. Once you follow one of those links, you are on a separate website with its own privacy practices and data policies. We have no visibility into how those operators handle your information, so we strongly encourage you to read their privacy notices before completing any registration.

How Long We Keep Data

Anonymised analytics data is retained only for as long as it remains useful for improving the site. Personal details submitted through a contact form or email are kept for a reasonable period in case follow-up is needed, then deleted. You have the right to request a copy of any personal data we hold about you, or to ask us to delete it, and we will act on that request promptly.

Changes to This Policy

We may update this page from time to time to reflect changes in how we operate or in applicable data-protection expectations. We recommend checking back occasionally. The most current version will always be available here.

This site is intended for adults aged 18 and over. If gambling is affecting you or someone you know, free support is available from GamCare and BeGambleAware.